Getting More People To Your Website Through Link Building

Submit Your Website to Online Directories

One of the best SEO techniques for increasing traffic to your website is through link building. This article will help you utilize this strategy effectively. One idea is to write guest blogs, because as you write these you can include a link to your website, and as more people link to it, you will get higher rankings in the search engines. But keep in mind, you also want to create content that is engaging and unique for readers.

This is another effective way to build links to your website, but don’t just submit the website to any generic directory, because you’re seeking for certain people to link to your website. For example, if you have a blog that deals with animal rights issues, search for online directories that pertain to that topic, as you’ll have a better shot of increasing traffic to your website. Or, if you have a local business website, you would submit your website to local online directories.


Consider The Keywords You Use

Another thing you should do is use the right keywords on your blog or business website because this is important in getting people to link to your site in the search engines. You can use a variety of keyword research tools online to get an idea of which keywords are being searched the most in relation to the topic of your website.

Join Niche Forums

You can sign up with forums that pertain to the nature of your blog or online business, and as you read comments on a topic that interests you, comment on what you read, and then leave a link to your website so that others can link to it. This boosts traffic, and may get you higher rankings in the search engines.

Utilize Social Media

Since millions of people use social media websites such as Facebook and Twitter, take advantage of the trend by using these sites for link building. Build your social media page and write a few blogs, or include videos that promote your business.

Understand Your Target Audience

It is also important that you know your target audience while writing content or selling products online, because if you don’t reach these people, you won’t get a lot of traffic to your website. If your blog is directed at educators in underserved communities, you should research some of the latest challenges they face and write blog posts that discuss those challenges. Or, if you’re selling materials for survivalists, you want to include the most popular items that survivalists would purchase, such as bulk canned and boxed foods, or materials for building bunkers and weapons. This will ensure that more people link to your website.


It takes effort and a bit of trial and error to build links to your website effectively, but with the right strategy, and assistance from an experienced SEO consultant if necessary, you will see more traffic. Always update your content to keep people interested in what you offer, and also be on the lookout for more innovative link-building methods.

Lucas Bikowski
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Lucas Bikowski

SEO Expert at SEO Shark
Lucas specialises in: SEO (Search Engine Optimisation), link building, AdWords, social media, web development, business branding and reputation management.
Lucas Bikowski
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