Gaining Traffic Using SEO Keyword Phrases
Some website owners and blog owners write just because they like to share their ideas, thoughts, and life. Others want to make money from their hard work, whether it is through advertisements, their own products, or selling affiliate products. It doesn’t matter what your reason is for having a blog or website, you want as many people to read it as possible, right? The most effective way to get people to read your blog or website is to show up in search engines and to rank as highly as possible. The higher you rank, the better the chance that you will draw in visitors. So how do you get attention from search engines? You have to optimize your website or blog using methods known as search engine optimization.
Expanding Keywords into Keyword Phrases
While it may be very tempting, you should never just write about whatever happens to pop into your head. If you want people to read your content, you have to write about topics that people have questions about. The reason people come online is to get answers to questions, and to read about other people’s experiences in various situations.
In order to provide what people are looking for, you must find a good question, and find keyword phrases to use in the post that you are going to create. In order to do this, you must find a keyword phrase that a good number of people are looking for, but few websites are using. You can use a large number of keyword tools that are easily found online to determine what keyword phrase will be best for your particular purpose.
Create an Outline for Your Post
After you have determined your keyword phrases, you can then create the outline of your post. The title should contain your keyword phrase, and the keyword must be in at least one of your headings. While outlining your post, you should make sure that it will not contain your keyword phrase too often; you do not want to be seen as a spammer by search engines.
Create Quality Content
Allowing your outline to serve as your guide, create a quality post that will interest people. Because you are writing around a single concept, you have to ensure that your readers are going to gain something from it. Even though you are writing in a way that will grab the attention of search engines, you are essentially writing for the human mind and to make a connection with other people.
Your chosen phrase should appear between two to three times in your post to ensure that you do not overuse it.
Choose a quality image or images to go along with the blog post. You should ensure that you provide adequate SEO for each image you use, including alt tags and a description. Google cannot read images, but it can read content that you place with the image and behind the image that the reader’s eye cannot see.