While search engine optimisation (SEO) is often associated with web pages (homepages, landing pages, etc.), website optimisation techniques can easily be applied by marketers to blog content. In fact, we strongly recommend optimising your blog posts, since it’s a great way to enhance your customer base. This is because blogs can be an effective way of attracting users to your site, where they can become invested in what you write and try to apply your words to their own lives/businesses.
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