Instagram launches new emoji slider response for polls

Instagram launches new emoji slider response for polls

With new features, developments, and innovations constantly being released by social media platforms, remaining relevant goes hand in hand with being trendy. While social media platforms initially had completely different value offerings for consumers, such a distinction become less pronounced with more developments.

The incorporation of direct messaging systems and recent photo updates across Snapchat, Facebook, and Instagram indicates each platform’s intention to expand its capabilities.

Instagram launches new emoji slider response for polls

Photo: USA-Reiseblogger, Pixabay

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Klout announces application shutdown on May 25th

Klout announces application shutdown on May 25th

Launched in 2008, Klout is a website and mobile application that uses social media analytics to rate the social media influence of its user. By measuring the size of a user’s social media network and analysing other user’s interaction with their content, a Klout score between 1 and 100 is calculated.

Klout announces application shutdown on May 25th

Photo: Love Love, Bigstock

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Garnett acquires digital marketing software company Wordstream

Garnett acquires digital marketing software company Wordstream

The media and marketing solutions giant Garnett Company, Inc. has announced its acquisition of the digital marketing software company Wordstream, Inc. The largest U.S. newspaper publisher by daily circulation, Garnett plans to expand further into the digital marketing sector with its acquisition.

Garnett acquires digital marketing software company Wordstream

Garnett Company acquires digital marketing software company Wordstream. Photo: Fizkes, Bigstock

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Google tests feature for users to submit queries they want answered

Google tests feature for users to submit queries they want answered

Google has revealed that it is testing a new feature in its search results page that will ask users to submit detailed queries to the company via the search results box. The new feature prompts users to “Get the answer you’re looking for” and type in a detailed question they would like to see content created for.

Google tests feature for users to submit queries they want answered

Google is testing a new search feature that will enable users to submit queries they want answered. Photo: PhotoMIX-Company, Pixabay

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Facebook’s management shakeup sees company explore blockchain

Facebook’s management shakeup sees company explore blockchain

Facebook has just experienced the greatest reshuffling of executive responsibility since the company’s beginnings, naming new leaders for some of its biggest divisions including WhatsApp, Messenger and the core social network.

The California-based social media giant has also revealed a new initiative to explore blockchain, the decentralised ledger technology that underpins the value of cryptocurrencies like Bitcoin.

Facebook’s management shakeup sees company explore blockchain

Facebook’s management shakeup creates a new division to explore blockchain, the ledger technology that underpins cryptocurrencies like Bitcoin. Photo: Michael Wuensch, Pixabay

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Old Google AdWords UI will be replaced by end of 2018

Old Google AdWords UI will be replaced by end of 2018

On Monday, Google announced that their aging AdWords user interface (UI) will be totally scrapped by the end of 2018. In 2017, Google launched the new interface which it called the ‘New AdWords Experience’ to all digital marketers and began updating it with new features with users being able to freely switch back to the old interface.

Old Google AdWords UI will be replaced by end of 2018

Google will completely scrap the old AdWords UI by the end of the year. Photo: PhotoMIX-Company, Pixabay

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WhatsApp clone of Snapchat’s Stories is growing fast

WhatsApp clone of Snapchat’s Stories is growing fast

A disappointing performance report isn’t the only bad news that Snap Inc is facing this week. During Facebook’s F8 developers conference they announced that their answer to Snapchat Stories, WhatsApp Status, is now being used daily by over 450 million users, a large increase from the 300 million that were reported in November 2017.

WhatsApp clone of Snapchat’s Stories is growing fast

Facebook has revealed impressive growth in the use of their WhatsApp Status feature. Photo by Maurizio Pesce via Wikimedia Commons

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Facebook considering ad-free subscription model

Facebook considering ad-free subscription model

The idea of a paid subscription to Facebook has been discussed for a long time, although the prompts for this conversation have varied over the years. When Facebook first broke onto the scene, it was a long time before it became profitable as a business model and for all that time people feared being asked for a monthly free to access their favourite social media hub.

Facebook considering ad-free subscription model

Facebook CEO, Mark Zuckerberg. Photo by TechCrunch via Wikimedia Commons

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Instagram adding payment options for in-app shopping

Instagram adding payment options for in-app shopping

The world’s number one source of selfies and photos of food, Instagram, is quickly moving to become the next platform to boast over a billion users. With this growth, Instagram is expanding the way in which its platform can be used, adding in new tools and features that seek to capitalise on audience trends.

Instagram adding payment options for in-app shopping

Instagram is rolling out new options for in-app purchases. Photo: Dean Drobot, Bigstock

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LinkedIn adding new features for lead generation

LinkedIn adding new features for lead generation

The social network for professionals, LinkedIn, has announced that it will be adding 3 new features to its Lead Gen Forms advertising option in order to help enhance reach and engagement. LinkedIn will start by adding Lead Gen Forms to its current bid optimisation tool suite.

LinkedIn adding new features for lead generation

LinkedIn office in Toronto, Canada. Photo by Open Grid Scheduler / Grid Engine via Wikimedia Commons

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