Google Trends gets update to keyword research tool

Google Trends gets update to keyword research tool

Google has revealed it is rolling out a big new update to their Google Trends keyword research tool.  Google Trends is considered one of the most effective SEO tools as if can provide accurate information on how, when and where searchers are using specific keywords.

Google Trends gets update to keyword research tool

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Google scales up efforts against scammers targeting SMBs

Google scales up efforts against scammers targeting SMBs

As communication networks become more sophisticated so to do the scams and frauds that prey on the vulnerable, many of whom are ignorant to the threat they pose. There are plenty of scammers that claim to be Google employees and they like to target small to medium business owners who may not have a sophisticated way of detecting unscrupulous agents.

Google scales up efforts against scammers targeting SMBs

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Instagram introduces feature for users to ‘mute’ other accounts

Instagram introduces feature for users to ‘mute’ other accounts

Instagram is introducing a brand new feature that lets users hide posts and stories by a particular account on their feed without unfollowing them. This new feature bears a striking similarity with Twitter’s existing feature, even sharing the same name.

The new feature is called ‘mute’ and it blocks content from a particular user from appearing on the main feed.

Instagram introduces feature for users to ‘mute’ other accounts

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Twitter announces it will remove its TV integrated apps

Twitter is officially removing its TV connected applications

Twitter seems to be taking a step backwards in its fight for domination of the digital video market, with the social media company announcing that it will remove its TV enabled apps on Xbox, Roku and Android TV on May 24th. The device connected apps allowed users to view video content from Twitter from the comfort of their home televisions, which has been a core element in the development of more sophisticated video broadcast options.

Twitter is officially removing its TV connected applications

Twitter is officially retiring its TV apps on Roku, Xbox and Android TV. Photo: Geralt, Pixabay

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Facebook unveils new marketplace for discovering influencers

Facebook unveils new marketplace for discovering influencers

With the rise of influencer based marketing, social media giant Facebook is trying to source new ways of attracting influential online creators and opinion leaders to their platform. Facebook is now developing a fresh platform to serve as an influencer marketplace that would enable marketers to connect with influencers that are relevant to their brand.

Facebook unveils new marketplace for discovering influencers

Facebook CEO, Mark Zuckerberg. Photo by Silverisdead via Wikimedia Commons

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Google Home makes gains in smart speaker market

Google Home makes gains in smart speaker market

As artificial intelligence gets smarter, we can see it manifest in the form of virtual assistants. Major technology companies such as Amazon, Google, and Apple have all incorporated virtual assistants into their products.

Google Home makes gains in smart speaker market

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Google moves “Don’t be evil” in Code of Conduct to conclusion

Google removes “Don’t be evil” from start of Code of Conduct

The phrase “Don’t be evil” has always prefaced Google’s Code of Conduct (CoC) since the year 2000; however the phrase has now been moved from the top paragraph of Google’s CoC to the last paragraph. Despite the change, the general encouragement not to be evil obviously still remains; it’s just not the primary focus of the CoC going forward.

Google moves “Don’t be evil” in Code of Conduct to conclusion

Google has removed it’s “Don’t be evil” phrase from the start of it’s Code of Conduct, leaving the only mention at the end. Photo: FirmBee, Pixabay

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Google algorithm creates original articles from existing content

Google algorithm creates original articles from existing content

Continuing to advance its search engine experience for users, Google has released research on a new algorithm that could significantly cut down on browsing time for users. The research paper is titled “Generating Wikipedia by Summarizing Long Sequences”.

The algorithm described can generate an original article based on existing content on the internet.

Google algorithm creates original articles from existing content

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Google Chrome issues warning for websites without HTTPS

Google Chrome issues warning for websites without HTTPS

HTTPS is the secure extension of HTTP (Hypertext Transfer Protocol) for communication over a computer network. The communication protocol is encrypted by Transport Layer Security (TLS) in HTTPS.

This adds a layer of security to the website, preventing attacks from a third party between the client and the server and ensuring the user’s data is protected.

Google Chrome issues warning for websites without HTTPS

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Amazon pulls out of Google Shopping Ads auctions

Amazon pulls out of Google Shopping Ads auctions

As of early May, Amazon has ceased bidding on product listing advertisements on the Google Shopping service platform. While it is not unusual for bidders to disappear for a day or two on Auction Insights reports due to fluctuations in the market, it seems as if Amazon has pulled out for good.

Amazon pulls out of Google Shopping Ads auctions

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