professional seo services

How to do SEO for Small or New Websites

When creating a new website for your business, it is important to build it with SEO in mind. If you make your new website SEO friendly you are on your way to building a better ranking in Google and other search engines.

SEO is a long term process and even though your website may be fully optimised, results will not come immediately. However, the first actions you take after your new website is up and running could potentially have significant impacts in your eventual search engine ranking.

 

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mobile SEO

Biggest Mobile SEO Mistakes You Didn’t Even Know You Were Making

We all know just how important smartphones have become in the last decade. While traditional SEO has been around for a while, you can no longer ignore the importance of mobile SEO. Even though businesses understand the importance of mobile SEO they still seem to be making mistakes. Not even little mistakes that slightly impact a user, businesses are making huge mistakes that are costing them significant chunks of traffic and potential sales. And they probably don’t even realise they are making such big mistakes!

Even recognised brands are making mistakes and not optimising for mobile. Morover, some of SEO companies ignore this issue (which shouldn't be ignored).

 

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images

Free Stock Images For Your Website

These days it is imperative to accompany your social media post with an image. It is well known that if you post on your social media campaign and don’t include a photograph, you are less likely to see a higher level of user engagement. If you aren’t willing to pay for access to databases that contain photographs it can be difficult to determine which images are free of copyright.

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SEO off page - do it

Off Page Optimisation Techniques That Google Hates

Search engine optimisation (SEO) is always moving. You must keep track of the changes and latest trends to ensure that you are getting the most out of SEO. Google likes to tweak and update its algorithm as consumers and user experience changes. Therefore, a tactic that you used last year may not be as effective today.

You must always pay very close attention in the world of SEO; you never know when something might change unexpectedly.

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SEO costs

Best Ways to Cut SEO Costs

I feel like a broken record, but I will happily say this again: Do not underestimate the power and influence of SEO. Its importance and prevalence in today’s society has only grown in the past couple of years, and I fully expect SEO to further grow and develop for many years to come.

 

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SEO Tricks

The Search Engines That Don’t Track You

People use search engines every day to find information that they are looking for. When using a search engine you place key words into the search bar and it returns a list of places on the internet where those keywords were found.

Google is a very common search engine and every minute there is around 4 million search inquires made. However, Google is tracking every single one of those searches using tracking devices like cookies.

Cookies – are small files that are stored on your computer and they hold your specific data. This data can be carried from one website to another. That is why you are likely to see advertisements for a product (or service) on one website that you have already viewed on another.

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Happy guy

How to best defend against negative SEO

As the name suggests, negative SEO is the exact opposite of positive SEO. Therefore, instead of trying to improve a website’s search engine rankings, the aim is to reduce a ranking from a competitor’s website (or worse, even have the website removed completely from search results).

Negative SEO is a very dirty tactic which includes acts such as; sending a false link removal request, creating a false review, constructing spam links and could even be as bad as hacking into a website.

It is certainly not recommended that you use any of these tactics to better your own website. However, there is a chance that your competitors are using negative SEO tactics on your website. It is important to understand when and how this is occurring so you will be able to defend against it.

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Bing SEO

Why you should be thinking about Bing for your SEO?

When thinking about SEO Google is usually one of the terms that comes to mind. This is totally understandable because Google is the most powerful and influential search engine in the world and it is very important that you are ranking as high as possible in this search engine.

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Social media trends

The biggest social media trends to watch out for in 2017

Want to know what the future holds for social media this year and what the major trends will be? Well, unfortunately no one holds a crystal ball to guarantee what 2017 holds for social media. Luckily, there are social media experts who can give some guidance as to what will happen!

social media predictions

This way your business can hop on the trends before they gain too much traction and everyone else is doing it!

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Google and SEO

Best ways to get your Google search engine listing to stand out

In SEO, one of the main achievements is getting your website to the first page of Google. This is because once there, your website will be more visible and could result in higher traffic to your website and higher conversion rates. However, once your website takes a position on the first page of Google, you shouldn’t just stop there. Even though your website is now highly visible, a stock standard listing without anything to really grab the users could result in users going to another competitor’s website.

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